Do you know just how many times I wanted to scream this at entrepreneurs that I have worked with? I often have an experience where the entrepreneur thinks they know everything and refuses to listen to the employee that is working in the business on a regular business. The entrepreneur needs to wake the f up and understand that maybe they don’t know everything and that despite the fact that the employee doesn’t have a fancy car or live in an expensive home or doesn’t live lavishly they just might have a working knowledge to help the entrepreneur exceed their revenue goals. I was working with someone and asked what are your revenue goals. I was told none of your business. This entrepreneur ending up closing the business dissolving the corporation and then reopening in another location under a new name. He still hasn’t set up a website or done any advertising. he didn’t even update his Facebook Page. Then this entrepreneur wonders why his business struggles. The answer is because you don’t have a strategic plan to market and thus exceed your revenue goals. When I worked for Footlocker we had daily goals and the corporate marketing people had plans in place to drive people to the store and once they were in the store it was my job to make the sales. I remember how bad I wanted to tell the DM to wake the f up when he told me you can’t put the new Jordan release sneakers aside for people they are on a first come first serve basis. I called bullshit on that one and explained I have a customer who buys a size 8, a size, 11, and a size 13 in adults and a size 3 and 6 in kids plus matching socks and jerseys when the new Jordan’s are released which meant about $1000 in business. I asked the DM if you have a guaranteed sale of $1000 each time the Jordan’s are released why wouldn’t you put them aside. Well I left Footlocker and guess what I found out when I left and the store would put the Jordan’s aside for this customer he stopped doing business with the store. This is why those in power need to wake the f up. Look at the way you are doing business and ask yourself what can I do to wake the f up and make changes that will strengthen my brand and increase my revenue. Continue reading Advertisement Ideas: Time To Wake The F Up!!!
Ruby fortune canada stands out in a competitive market, and this step-by-step guide explains exactly how to make the most of it. Whether you are new to casino ruby fortune or looking to refine your strategy, this guide covers everything from registration to bonuses and withdrawals.
What You Need First
A stable internet connection and a modern browser or mobile device.
Valid identification documents for KYC verification (e.g., passport or driver’s license).
An email address that you can access.
At least one deposit method accepted by the casino.
Familiarity with the casino’s terms, especially regarding bonus wagering requirements.
A responsible gambling mindset – set a budget before you start.
How to Sign Up
Visit the official website (accessible via the Ruby fortune canada link) and click “Sign Up” or “Register”.
Fill in the registration form with your personal details – ensure accuracy to avoid withdrawal delays.
Create a unique username and a strong password. Enable two-factor authentication if available.
Confirm your email by clicking the verification link sent to your inbox.
Log in and complete your profile. You may now claim a welcome bonus – look for a ruby fortune bonus code if required.
Deposit funds using your preferred method and start playing.
Wagering Calculation
Understanding the wagering requirement is crucial. Suppose you claim a 100% match bonus up to C$200 with a 30x wagering requirement on the bonus amount. If you deposit C$200, you receive a C$200 bonus. The total amount you must wager before withdrawing any winnings is 30 × C$200 = C$6,000. This means you need to place bets totalling C$6,000. The contribution of different games varies: slots usually count 100%, table games may count only 10%. For example, if you play only slots, after betting C$6,000, you can withdraw. If you mix in blackjack (10% contribution), a C$100 bet only counts as C$10 towards the requirement. So betting C$1,000 on blackjack contributes only C$100.
Let’s calculate the effective requirement if you use a mix: Suppose you play 80% slots and 20% blackjack. The weighted contribution is (0.8 × 100%) + (0.2 × 10%) = 82%. So to reach C$6,000, you need to wager C$6,000 / 0.82 ≈ C$7,317. That is 36.6x the bonus. Always check the bonus terms.
Security Overview
Casino ruby fortune employs SSL encryption to protect your data. The casino holds a legitimate license and undergoes regular audits by independent testing agencies. Two-factor authentication (2FA) is recommended for added account security. Never share your login credentials, and always log out when using shared devices. The casino also promotes responsible gambling with tools like deposit limits and self-exclusion.
Money In, Money Out
Deposit methods include Visa, Mastercard, Interac, and various e-wallets like Skrill and Neteller. Withdrawals are processed within 24–48 hours for e-wallets, 3–5 business days for cards. Minimum deposit is typically C$10, minimum withdrawal C$20. There is a maximum withdrawal limit per transaction (e.g., C$4,000). Ensure your account is verified before requesting a payout to avoid delays.
Fix It Fast
Forgot password? Click “Forgot Password” on the login page, enter your email, and follow the reset link.
Bonus code not working? Ensure you entered the ruby fortune bonus code correctly at the cashier. Codes are case-sensitive and may expire.
Withdrawal pending too long? Check if your documents have been verified. Contact customer support if it exceeds the stated processing time.
Game not loading? Clear your browser cache, disable ad blockers, or try a different browser. If the issue persists, check if the game is under maintenance.
Account locked? Contact support immediately. This may happen due to multiple failed login attempts or security triggers. Provide identification to unlock.
Deposit not credited? Verify with your payment provider that the transaction went through. If yes, provide the transaction ID to customer support.
Common Questions
How do I claim the welcome bonus?
After registration, go to the cashier and select the bonus offer. Enter any required ruby fortune bonus code and make your first deposit. The bonus will be credited automatically if no code is needed.
Can I play on mobile?
Yes, the casino has a mobile-optimized website that works on all smartphones and tablets. There is no download required; just visit the site via your browser and log in.
What documents are needed for verification?
You will need a copy of your government-issued ID (passport or driver’s license), a proof of address (utility bill or bank statement dated within the last 3 months), and possibly a copy of the payment method used.
Are there any country restrictions?
Yes, certain countries are restricted. Check the terms and conditions to see if your country is allowed. The casino is specifically available to players in Canada.
How long do withdrawals take?
E-wallet withdrawals typically take 24–48 hours, while bank transfers and card withdrawals may take 3–5 business days. VIP members may receive faster processing.
Is my personal information safe?
Yes, the casino uses 128-bit SSL encryption to secure all data transmissions. Additionally, the casino follows strict privacy policies consistent with international standards.
What is the wagering requirement for the welcome bonus?
The standard welcome bonus has a 30x wagering requirement on the bonus amount, but always check the specific offer terms as they can vary.
Extra Tips
Method
Deposit Speed
Withdrawal Speed
Interac
Instant
24–48 hours
Visa/Mastercard
Instant
3–5 business days
Skrill/Neteller
Instant
24–48 hours
Bank Transfer
1–3 business days
5–7 business days
To maximize your experience at this casino, always read the full terms of any bonus, set a budget, and take advantage of the mobile-friendly platform. By following this guide, you can navigate the site confidently and enjoy a secure and rewarding gaming session.
Advertisement Ideas: Action, Action, We Want Action!!!
If you are going to succeed in any business especially in the retail business you must commit to becoming an action taker. Over the years I have approached many new business owners as well as experienced business owners who are opening a new location to ask them about their strategic marketing and advertising plans as I have become quite astute at promoting local businesses. I am always surprised by the response of I haven’t set up a budget for that or I spent so much on the build out and opening that I don’t have money to advertise. My look on my face usually says it all when I hear this as it shows a wow you got to be kidding me look. In today’s day ad age I am bewildered by how many so-called business people lack the basic principles to build and grow a business. When I work with entrepreneurs I am brutally honest and I peel back the onion so as to see where we can overcome the blockages that are keeping them in the lack mode instead of the abundance mode. Most times I find it that it is their lack of organization and inability to take proper action as they have an attitude as I am the owner and I am doing my way and I know what I am doing. When in reality they have put up the money but had no realistic plan to market to attract and keep customers. I have witnessed many tines a business owner fly by the seat of their pants only to lose those pants. If you open a business and you do not have a daily, weekly, or monthly action plan you are destined to struggle. If you open a business and do not take input from your employees who have experience you will continue to struggle. The key is to be an action taker and understand that the day you think you know everything is the day you begin to lose everything.
Every action you take should be guided by the concept of positively affecting your business. The first action you need to take is getting to know who your customer base will be and then marketing to that customer base. The next action you need to take especially with a retail store is what you will be known for as a business.Previously I wrote about having a unique selling proposition and this concept is very important to the success of your business as you must ask what is it that I want to be known for when attracting new business and retaining old business. It is great to have a diverse product offering but make sure you are too diverse. Continue reading Advertisement Ideas: Action, Action, We Want Action!!!
Le monde des casinos en ligne peut sembler complexe avec ses nombreuses offres, mais les bonus du Betonred bonus sont conçus pour offrir des avantages tangibles aux joueurs. Dans cet article, nous allons explorer les différents types de bonus proposés par le casino Betonred et comment ceux-ci peuvent optimiser votre expérience de jeu.
Comprendre les Différents Types de Bonus au Casino Betonred
Bonus de Bienvenue
Lorsque vous vous inscrivez sur le casino Betonred, l’un des premiers avantages que vous rencontrerez est le bonus de bienvenue. Ce type de bonus est essentiel pour inciter les nouveaux joueurs à s’inscrire et à découvrir la plateforme. Il peut inclure à la fois des bonus en argent et des tours gratuits. Le bonus de bienvenue n’est pas seulement une somme d’argent additionnelle; il augmente considérablement votre solde initial, vous permettant de jouer plus longtemps et d’explorer davantage de jeux. Cela amplifie vos chances de gains sans augmenter votre dépôt personnel.
Bonus de Dépôt
Les bonus de dépôt sur Betonred casino sont une autre voie par laquelle les joueurs peuvent maximiser leur potentiel de jeu. Généralement, ceci consiste en une correspondance en pourcentage de votre dépôt, souvent atteignant 100% ou plus, ce qui signifie que votre dépôt est doublé. Par exemple, si vous déposez 100 €, le casino Betonred vous donne 100 € supplémentaires sous forme de bonus. Ce type de bonus est idéal pour les joueurs qui prévoient de faire des dépôts réguliers et veulent en tirer le maximum.
Tours Gratuits
Les tours gratuits sont souvent inclus dans les offres de bienvenue ou comme promotions occasionnelles pour les jeux de machines à sous. Ces tours permettent aux joueurs d’explorer des jeux spécifiques sans puiser dans leur propre budget. En outre, les gains obtenus à partir des tours gratuits sont habituellement soumis à des exigences de mise, les joueur doivent alors parier un certain montant avant de pouvoir retirer leurs gains.
Comment Activer et Utiliser les Bonus sur Betonred
Création et Connexion de Compte
Pour profiter des offres de bonus, vous devez d’abord vous enregistrer sur le site. Le processus de création de compte sur Betonred est simple et rapide, nécessitant seulement quelques informations de base. Une fois inscrit, le Betonred casino login est votre porte d’entrée vers l’ensemble des promotions disponibles. Vous devrez vous connecter régulièrement pour ne manquer aucune offre.
Conditions de Mise
Les conditions de mise sont un élément crucial à comprendre avant d’utiliser n’importe quel bonus. Elles déterminent combien de fois vous devez jouer le montant du bonus avant de pouvoir retirer des gains. Les conditions peuvent varier en fonction du type de bonus et sont souvent exprimées sous la forme d’un multiplicateur. Par exemple, un bonus avec une exigence de mise de 30x signifie que vous devez miser 30 fois le montant du bonus pour le convertir en argent retirable.
Utilisation de l’Application Betonred
Pour faciliter l’accès aux jeux et aux bonus, le Betonred app offre une plateforme mobile intuitive. Elle permet aux joueurs d’activer et de suivre leur utilisation des bonus, où qu’ils soient. Utiliser l’application du facilite la gestion des bonus et offre des notifications en temps réel des nouvelles offres.
Impact des Jeux Choisis sur l’Utilisation de Bonus
Le choix des jeux influence directement l’efficacité des bonus. Certains jeux de casino Betonred contribuent davantage que d’autres à remplir les conditions de mise. Par exemple, les machines à sous contribuent généralement 100% des mises, alors que les jeux de table comme le blackjack ou la roulette peuvent contribuer beaucoup moins ou pas du tout. De ce fait, il est conseillé de planifier votre stratégie de jeu en tenant compte de ces paramètres pour maximiser l’effet des bonus.
Conseils pour Maximaliser Vos Bonus au Casino Betonred
L’un des meilleurs conseils pour maximiser vos bonus est de lire attentivement les termes et conditions. Chaque bonus a ses propres règles, et comprendre ces règles vous permet de savoir exactement comment utiliser vos bonus de manière efficace. De plus, il est judicieux de rester informé des promotions temporaires qui peuvent offrir des avantages supplémentaires imprévus.
Mécanisme de Récupération des Bonus Gagnés
La récupération des bonus au casino Betonred est généralement automatisée une fois les conditions de mise remplies. Cependant, il est essentiel de vérifier votre statut de bonus pour voir où vous en êtes par rapport aux exigences. Vous pouvez consulter ceci via votre compte utilisateur sur le site ou l’application mobile. En cas de problème, le service client est à votre disposition pour offrir assistance.
FAQ: Questions Fréquemment Posées
Quel est le bonus de bienvenue standard au Betonred casino ? Le bonus de bienvenue peut inclure un match de dépôt de 100% ainsi que des tours gratuits.
Comment puis-je activer un bonus de dépôt ? Après votre dépôt, le bonus est généralement crédité automatiquement, mais vérifiez toujours les conditions spécifiques de l’offre.
Puis-je utiliser les bonus sur tous les jeux ? Non, certain jeux pourraient avoir une contribution moindre ou nulle aux exigences de mise.
Le Betonred app propose-t-elle des offres exclusives ? Oui, parfois des promotions sont exclusives aux utilisateurs de l’application.
Qu’advient-il des gains de mes bonus si je ferme mon compte ? Tous les gains non retirés généralement périssent avec la fermeture du compte.
Que puis-je faire si un bonus ne s’active pas ? Contactez le service client pour résoudre tout problème d’activation de bonus.
Avantages et Inconvénients des Bonus du Betonred Casino
Avantages
Inconvénients
Augmente les chances de gain avec des fonds gratuits.
Les exigences de mise peuvent être élevées.
Offres variées incluant des tours gratuits.
Pas tous les jeux contribuent aux exigences de mise.
Accessibilité aisée via l’application mobile.
Les offres peuvent être limitées dans le temps.
Conclusion
Le casino en ligne Betonred offre une variété de bonus qui, lorsqu’ils sont utilisés avec de bonnes stratégies, peuvent enrichir votre expérience de jeu. Comprendre les différents types de bonus, les conditions de mise, et l’impact du choix des jeux est essentiel pour maximiser ces offres. En combinant les connaissances acquises dans cet article avec une planification judicieuse, vous optimiserez vos gains possibles. Restez attentif aux nouveautés et personnalisez votre approche pour tirer le meilleur parti des opportunités qu’offre ce casino dynamique.
Advertisement Ideas: The View Only Changes For The Lead Dog!!!
Have you noticed that business is much like a dogsled as the scenery only changes for the lead dog? Think about it in business you have three choices you can lead, you can follow, or you can get out of the way. If you are truly going to be successful with your advertising campaigns and build your brand while increasing your revenue you must become the lead dog. How do you become the lead dog you may ask. The answer is simple by being ahead of the trends and setting your own trends, buy having unique selling propositions that attract your desired target audience, by being where your competitors aren’t. When you sit down to open your business in the morning you should have a way in place to drive sales and exceed revenue goals. You should know what is happening in the market place and find ways to attract people in the market to come and shop with you.
One of the biggest flaws that I have seen from entrepreneurs is that they do not lead they dictate and expect their employees to follow. This is not how you become the lead dog. The lead dog will work hard and show how the hard work pays off. The lead dog is given a plan and the trainer in this case the entrepreneur works the dog properly so as to utilize the skill set of the lead dog. One of the biggest mistakes I have witnessed from entrepreneurs that struggle is that they have a tendency to think they know everything forgetting that the day you think you know everything is the day you begin to lose everything. In many cases you may have an employee who knows what is selling and what is being demanded because they are in the store on a regular basis. A successful entrepreneur takes the input from the employee and begins to implement it thus become a lead dog in their respective industry. JC Penny once stated show me a janitor with vision and I will show you a VP of our company show me a VP with no vision and I will show you a janitor. The key to being a lead dog is to engage your employees, implement their concepts see if they work and the ones that work and the one that do not either scrap or find a way to improve them. Continue reading Advertisement Ideas: The View Only Changes For The Lead Dog!!!
Circus casino nl valt op in een concurrerende markt en deze stapsgewijze gids legt precies uit hoe u er het beste uit kunt halen. Of u nu nieuw bent bij circus casino online of al ervaring heeft, deze praktische handleiding helpt u met alles van accountaanmaak tot uitbetaling.
Getting Ready
Zorg voor een geldig e-mailadres en een telefoonnummer voor verificatie.
Houd een identiteitsbewijs (paspoort of ID-kaart) bij de hand voor de KYC-procedure.
Kies een betrouwbare betaalmethode, zoals iDEAL, creditcard of e-wallet. Circus casino nederland ondersteunt meerdere opties.
Stel een sterk wachtwoord in en overweeg tweefactorauthenticatie (2FA) voor extra veiligheid.
Controleer of u voldoet aan de minimumleeftijd (18+) en of online gokken is toegestaan in uw regio.
Lees de algemene voorwaarden en bonusregels aandachtig door.
Circus casino nl
Step-by-Step Sign-Up
Open de startpagina van het casino via de link in deze gids.
Klik op de knop ‘Registreren’ of ‘Aanmelden’.
Vul het registratieformulier in met uw persoonlijke gegevens: naam, adres, geboortedatum, e-mail en telefoonnummer.
Kies een gebruikersnaam en wachtwoord. Bevestig uw wachtwoord.
Selecteer uw gewenste valuta (euro) en voer eventueel een bonuscode in als u die heeft.
Accepteer de algemene voorwaarden en bevestig dat u 18 jaar of ouder bent.
Voltooi de registratie. U ontvangt een verificatie-e-mail. Klik op de link in de e-mail om uw account te activeren.
Log in en voltooi de eerste storting om in aanmerking te komen voor de welkomstbonus.
How Wagering Works
Bij circus casino online worden bonussen meestal aangeboden met inzetvereisten. Dit betekent dat u het bonusbedrag een bepaald aantal keren moet inzetten voordat u winsten kunt opnemen. Laten we een voorbeeld berekenen.
Voorbeeld: Stel dat u een welkomstbonus ontvangt van 100% tot €200, met een inzetvereiste van 35x de bonus + storting. U stort €100. U krijgt dan €100 bonus. Het te verzetten bedrag is (€100 storting + €100 bonus) * 35 = €7.000. U moet dus voor €7.000 aan inzetten plaatsen voordat u bonuswinsten kunt laten uitbetalen.
Als u bijvoorbeeld alleen de bonus wilt inzetten: Bonus × Inzetvereiste = €100 × 35 = €3.500. Maar meestal geldt het over beide.
Rekenvoorbeeld met een andere bonus: Stel, u krijgt 50 gratis spins ter waarde van €0,20 per spin. De winst uit deze spins heeft een inzetvereiste van 40x. Stel u wint €10. Dan moet u €10 × 40 = €400 inzetten voordat u het kunt opnemen.
Payment Methods
Betaalmethode
Minimale storting
Verwerkingstijd storting
Verwerkingstijd opname
iDEAL
€10
Direct
1-3 werkdagen
Creditcard (Visa/MC)
€20
Direct
2-5 werkdagen
Skrill
€10
Direct
24-48 uur
Neteller
€10
Direct
24-48 uur
Bankoverschrijving
€25
1-3 werkdagen
3-7 werkdagen
Het circus casino nederland biedt bovendien een mobiele website die volledig is geoptimaliseerd voor smartphones en tablets. U kunt direct vanuit uw browser spelen zonder een app te downloaden.
Safety & Licensing
Veiligheid staat voorop. Het casino opereert onder een vergunning van de Kansspelautoriteit (KSA) in Nederland, wat betekent dat het voldoet aan strenge eisen op het gebied van eerlijk spel, verantwoord gokken en gegevensbescherming. Daarnaast wordt SSL-encryptie gebruikt om al uw transacties en persoonlijke gegevens te beveiligen. Circus casino online volgt de Nederlandse regelgeving, dus u kunt rekenen op een veilige speelomgeving.
Fix It Fast
Let op: Neem bij aanhoudende problemen contact op met de klantenservice.
Inlogproblemen: Controleer uw gebruikersnaam en wachtwoord. Gebruik de ‘Wachtwoord vergeten’-functionaliteit om uw wachtwoord opnieuw in te stellen.
Storing bij storting: Verifieer of uw bank de transactie heeft goedgekeurd en of u de juiste betaalmethode heeft geselecteerd.
Bonus niet toegekend: Controleer of u een bonuscode heeft ingevoerd en of uw storting voldoet aan de minimale bonusdrempel.
Opname duurt te lang: Kijk in uw account of alle documenten voor KYC zijn geüpload. Neem contact op met support als de verwerkingstijd de aangegeven termijn overschrijdt.
Spel laadt niet: Wis de cache van uw browser of probeer een andere browser. De mobiele website kan via de PWA-modus worden gestart.
Account vergrendeld: Neem direct contact op met de klantenservice om de reden te achterhalen.
Quick Answers
Hoe lang duurt het om een account te verifiëren?
Meestal binnen 24-48 uur nadat u de gevraagde documenten heeft geüpload. Zorg dat alles duidelijk leesbaar is.
Kan ik de welkomstbonus ook met een e-wallet claimen?
Ja, stortingen met Skrill of Neteller komen vaak in aanmerking, maar lees de bonusvoorwaarden omdat sommige methodes zijn uitgesloten.
Zijn er beperkingen op het maximale bedrag dat ik kan opnemen?
Ja, er geldt een maximale opnamelimiet per transactie of per maand. Raadpleeg de algemene voorwaarden voor de specifieke limieten.
Wat is de minimale storting om in aanmerking te komen voor de bonus?
De minimale storting voor de welkomstbonus is meestal €10. Dit kan per bonus aanbieding verschillen.
Biedt het casino live dealer spellen aan?
Ja, het heeft een live casino-gedeelte met roulette, blackjack en andere tafelspellen met echte dealers.
Hoe neem ik contact op met de klantenservice?
U kunt via de live chat, e-mail of telefonisch contact opnemen. De klantenservice is 24/7 bereikbaar.
Is het veilig om mijn creditcardgegevens achter te laten?
Ja, het casino gebruikt SSL-encryptie om betalingsgegevens te beschermen. Daarnaast valt het onder Nederlands toezicht.
Wat gebeurt er na een lange periode van inactiviteit?
Het account kan worden gedeactiveerd. Neem contact op met de support om het opnieuw te activeren.
Zijn er gratis spellen beschikbaar zonder registratie?
De meeste spellen kunnen in demomodus worden gespeeld, maar registratie is vereist voor echt geld spelen.
Insider Advice
Het is handig om de snelheid van storten en opnemen te vergelijken. Hieronder een mini-overzicht van de populairste methodes:
Methode
Storting snelheid
Opname snelheid
iDEAL
Direct
1-3 dagen
Skrill
Direct
24-48 uur
Creditcard
Direct
2-5 dagen
Bankoverschrijving
1-3 dagen
3-7 dagen
Tip: Gebruik e-wallets voor de snelste opnames. Vergeet niet om eerst uw account te verifiëren om vertragingen te voorkomen.
Met deze gids bent u volledig voorbereid om te starten bij dit online casino. Volg de stappen, begrijp de inzetvereisten en kies de beste betaalmethode voor uw behoeften. Veel succes en speel verantwoord!
In business there is a very intangible component that is hard to measure called goodwill. It is a simple act of making your customer happy or serving the community. It is hard to measure as some goodwill is done without fan fare and you never know the power of goodwill until it someone mentions that they heard about what you did for a charity or how you went out of your way for a customer. The power of goodwill is amazing and can lead to increased brand awareness and revenue. In sacrificing a profit today by doing goodwill you will increase future profits.
The other day I had a customer come into Sinbad Sports located at 2164 S. University Drive in The Tower Shops next to Best Buy in Davie, FL and they asked about The Nike Vapor Knit Gloves as their son needed gloves to match his school uniform. I told them they are normally $100 but I could sell them to them for $75. They came back the next day and bought the gloves. The following day one of the players teammates came to the store and bought a pair. I gave him the same deal. Now word is getting around and I anticipate selling The Seahawks gloves out. In giving a little I was able to move a product that had been stagnant. It is in extended goodwill and extending excellent customer service that you drive sales. Remember people will forget what you said or did but they will remember how you made them feel. In extending goodwill to all you create customers who will share their positive experience and thus you will exceed your revenue goals.
Recently Sinbad Sports hosted Reshad Jones, Safety of The Miami Dolphins. As a result we had a few footballs to give away. One was presented to the winner of a contest we sponsored on WQAM and another was given to The Divas For The Cure of The American Cancer Society Relay For Life of Pembroke Pines to use in a fundraiser. As a result of this goodwill we received some publicity that drove people to come to the store to shop. In doing goodwill the word gets a round and people begin to support your business. Continue reading Advertisement Ideas: The Power Of Goodwill!!!
Advertisement Ideas: Spending Your Money Wisely!!!
On of the things I have noticed from entrepreneurs while working in The Sports Apparel and Memorabilia Industry is how ineffectively they tend to spend money. I have seen this happen in many businesses as the entrepreneur will buy items that he or she likes thinking they will sell and they do not leaving them with what I call dead merchandise. I witnessed one entrepreneur buy a Dolphins Pool Table and then tell employees he didn’t have funds for items that customers were requesting. I thought wow here you have a pool table that is going to be hard to sell when you could have bought items that were being sought after and turned then into cash flow quickly and turned a profit that would have been frequent and consistent. I witnessed one entrepreneur who refused to put up a website with his memorabilia and then stopped paying rent and as a result was forced to dissolve his business and settle with the landlord and then change names and relocate. This same owner still doesn’t have a website and guess what isn’t making the sales as he should be. I have always said the definition of insanity is doing the same thing over and over and expecting different results. Continue reading Advertisement Ideas: Spending Your Money Wisely!!!
Over the years I have taught about the concept of deliver on what you promise (DWYP), which is a key aspect to having a successful and thriving business. So many times over the years I have dealt with people who have forgotten this principle and a s a result have struggled in their businesses. The key factor is to know what you can do and then to deliver on what you promised. I recently had someone make a spelling mistake on a custom jersey that I ordered and told me they would send another one this was done in June. Several calls have been made and I have been told it is being sent and that they sent me a free jersey that was spelled right. They made the decision to send a free jersey with the one I ordered I didn’t ask for a free jersey. I still haven’t received the corrected jersey. What do you think happened when I wanted another jersey? I went to a business that has always delivered what they promised and guess what? My order was filled with the correct spelling and an excellent quality jersey. I tell this story to remind you of the importance of delivering what you promised. It is important to make sure that all your customers are happy and that you do the right thing.
Remember in life there is no try so when you make a commitment honor that commitment and if you can not honor the commitment then find a solution. So many ties people will try to cut corners and a s a result will find themselves without a way out thus making it impossible to deliver on what they promised. I recently had a situation where a business owner was hosting an event and one of the people who was supposed to come and sign autographs was a no-show leaving a customer without items signed. The business owner cashed the check and thought they would get the person to sign and then send the customer the signed items. This was in May and the person who was supposed to sign still haven’t signed the items. I suggested to the business owner that he simply write a refund check and send the items back and in the future wait for the event to be over and of someone doesn’t show simply repack the items with the payment or if the customer paid by credit or debit card simply do a refund. It is important to honor your commitments and if there are other parties involved don’t make promises. In another instance a business owner was given a custom framing order and misplaced the item to be framed and finally located the item and will be able to complete the order but it took 3 months and needless to say the customer is unhappy. When you do business with people you need to ask yourself am I delivering what I promised?
In the many years that I have worked for entrepreneurs I have always asked before I started working with them is what do you want to be know for as a business? Many times they do not have an answer so I explain the importance of having a unique selling proposition? I take it further and ask who do you want to reach? Again many make it to broad that they get stuck trying to reach everyone when in reality if they created a niche market they would be more successful. Recently I had some tell me I want to reach all sports fans. I said this was to broad how about narrowing it down to I want to reach sports fans aged 14-54 who support local teams and who will spend on average $30. In doing this you narrow your audience and can stay ahead of the curve in your industry. As I have been involved in the retail apparel industry and have excelled I know what people are looking for and how important a unique selling proposition is. In 1988 when I went to work at The Oaktree Men;s Clothing Store I saw the unique selling proposition that they had as they sold a brand called Cosi Crest and were the only store where this brand was available. Cosi Crest was a brand that gave consumers an alternative to Zcavarici, which Oaktree also carried. In being the only store with a particular brand Oaktree was able to capitalize on the market. I went on to work for Merle Harmon’s Fan Fair a sports apparel and memorabilia store when baseball card collecting was having a major growth spurt and when team apparel was all the rage. Our unique selling proposition was that we could get any teams apparel in any league so when a customer came in for San Diego Padres Jackets at our Boca location and we didn’t have them in stock we could go to the catalog call the company give them our vendor number and place the order. of course we received payment up front. My most recent jobs have been with sports memorabilia companies with retail store fronts and the one thing I noticed with both companies is that they do not have a unique selling position. One company recently relocated and changed its name and began to market itself as the place to find vintage items and as a result by creating a unique selling proposition are moving forward in a positive direction. the other company is still finding its niche with a second location and once they have a unique selling proposition will do well.
The key to building your brand and increasing your revenue is to find a way to stand out among the crowd and be known for something that the consumer desires. If you capitalize on the current trends and look at what will trend in the future you can become very successful. I have learned that when you have what the consumer is looking for and you create a unique selling proposition you find success. There is an adage that you have read about in previous posts called strike when the iron is hot. Continue reading Advertisement Ideas: Finding Your USP!!!