Advertising Ideas: Going Down!!!

Retail needs sales to entice consumers!!!

In today’s retail environment where more retailers are relying on online sales than ever before they need to entice the consumer to visit their brick and mortar locations with sales. This has created an drop in overall sales as consumers are now programmed to wait to make a purchase as they know that the item will go on sale soon. There was a time in retail when a sale was special today it seems that sales are happening each day which drives business however when items are off sale they don’t move as the consumer has gotten so used to getting the sale price that the first words out of their mouth when they encounter a sales associate is can you do better on this price. I encounter this daily in my job as a retail sales associate as people will come to the register and ask can I get more off or I have more coupons can I use them? I say to them everything is programmed in the computer and if you are allowed to use other coupons it will show up then. The reason retail is going down is partly due to the over proliferation of sales and the reduction of profit margins.

Customer Service will either make you or break you in a retail environment.

In all my positions with retail stores over the years I have striven to deliver exceptional customer service as I have come to realize that all it takes is one bad encounter to ruin the 1000’s of good encounters. I have been a customer in places where I waited for what seemed forever for someone to come over and acknowledge me. I have also been an employee and witnessed other employees not engage with customers until they were approached. As an employee I will greet the customer make sure they are being helped and finding everything okay and if they aren’t being helped I will do my best to help the customer. I recently had a co-worker tell me don’t interact with customers outside our area as we don’t make any money on those sales. This co-worker has been with the company for awhile and I thought wow aren’t we taught to engage every customer. I generally greet the customer see if they are being helped if they aren’t I tell them I am from another department but I will do my best to help them and If I can not help them I will find someone that can. Unfortunately on some days it seems that the store is understaffed and as a result the customer service is lacking thus many customers may be leaving the store without making a purchase thus creating another reason for in-store retail sales going down.

In many cases the reason sales are down in-store is due to decisions that executives have made not realizing that what may work at one store may not work at another store in a different market. This biggest mistake some corporate executives make is trying to have a national program not realizing that many consumers in different areas fall into different buying patterns and various socioeconomic groups. In Florida for example what sells in Boca Raton may not sell or be appealing to the market in Plantation. Sometimes an executive makes a decision without thinking everything through and when the sales are down as a result they do their best to justify their decision. Recently a local large retailer who had an extensive selection of mattresses decided to take out many of the mattresses and put in furniture. As a result the sales in the department are down despite selling some furniture but not enough to justify taking away the large array of mattresses that they once had. Sometimes it is important for executives to listen to the sales associates who are dealing with the customers on a daily basis as what looks good on paper is not good when implemented and as a result your overall sales diminish. If you are going to be a leader in the retail market space you must have a pulse on what is happening on the local level. This can be hard if you are a large retailer with 450 stores to oversee however you must be aware that what works in Manhattan, Kansas may not work in Manhattan, New York. Many times it is important to empower and inspire those on the front lines who are in the local market place.

Another reason why your retail operation may be down is due to having too much of your capital tied up in inventory. I have observed many large retailers with excess inventory yet the buyers keep buying the products and sending the products to the stores where they sit in a store room for months. This is why inventory controls are so important. I recently had a co-worker tell me the computer may say there are 6 available but that may not be the case as the availability only updates once a week. I thought wow a big company that doesn’t do a perpetual inventory or a just in time system so that you can free up money to drive traffic and strengthen the brand. I then played this scenario, a customer calls and you check availability you say you have the item and when you check the physical inventory it isn’t there and the customer shows up anticipating that they are going to be able to pick up the product but can not because you don’t have it and they leave. Do you think they will talk positively or negatively about their experience with the store? Make sure you have the inventory for the customer but at the same time don’t have too much stock that your money is tied up in inventory. Have a tracking system and stock your stores accordingly.

Don’t let the sun go down on your retail business because you were not able to satisfy the consumer, control your inventory, deliver excellent customer service, take advice from those on the front lines daily, able to adapt to the local market place. The reason your sales are down can be attributed to many factors so take a deep look and what you are offering and create a reason for the consumer to do business with you.

Advertisement Ideas: More Things That Make You Go HMMM!!!

The last 5 days have been a study in things that make you go HMMM. On Saturday I showed up to announce a game for a team that I have worked with for 10 years and was informed that I could announce that game but the other 3 they had to use the announcer that the city contracted with. I was a bit taken aback by this for I never heard of this before. The owner asked me about announcing the season without securing the fie field and then secured the field and signed a contract with a clause about using the city’s announcer. I thought don’t you read the contract and then when you see that clause mention you have your own announcer and want that clause removed from the contract and then proceed. The owner did try to get me as the announcer but the city insisted on the team using their announcer. I am now out the money that I had counted on because of a commitment made before final paperwork and details being worked out.

Image result for Tow Warning — Not the sign I wanted to see on my car window!!!

I went to get into my car today and found a warning sticker on my window. I thought my car was parked in my assigned spot at the condo isn’t there a schematic that could be checked and security knock on my door? I went to the office and was able to get a temporary permit so this doesn’t happen again. The person who handles the decals was supposed to call me to come to the office but never did so today after I received the warning I went tot he office and took care of it. Oh the joy of living in a condo!!!

So many times over the years I have had appointments with people only to have them not show up without any communication. I have come to realize that many people simply fly by the seat of their pants not thinking of consequences or how their actions affect others. I have always been one that when I need to cancel an appointment I call. I have had one woman saying oh I need to get together with you and each time I reach out to set the appointment she makes an appointment and then has an excuse for cancellation. She has since gone ghost. It is amazing to me how some people operate and then they wonder why they don’t have a profitable entity. The reason is that you are creating to many moments that make people go HMMM!

Avoid things that make you go HMMM by doing your due diligence!!!

One of the best things you can do in business is to do you due diligence. In doing so you can avoid many issues where people will go HMMM. In many cases it is simply a matter of not making commitments that you can’t keep. In many cases it can be as simple as planning your strategy and having the strategy in place long before it is needed.

Another way to avoid creating things that make me go HMMM situations is to stop playing the blame game and claiming there is nothing you can do because as a business owner there is something that you can do. Remember on oh crap can ruin a thousand at a boys. The key to avoiding the things that make me go hmmm moments is to be authentic and transparent when dealing with people.

Advertisement Ideas:Surprise, Surprise. Surprise!!!

The other day (4/3/2019) I was meeting a friend for lunch and we decided to meet at Delvecchio’s in Plantation, FL. I showed up a bit early for our meeting only to be surprised that they were closed during what would have been regular work hours. I called another location to find out what was happening as many times things happen and the business would reopen. I was told that the owner decided to close this location permanently. The person on the phone simply said they could keep up with it anymore. I found this a bit odd as they are located near a 55 plus community, have office buildings across the street, are next to an elementary school, and down the block from a middle school, and have a high school near by this location. As I went next store to Subway to eat with my friend I started to think about Delvecchio’s and how many other businesses like Delveechio’s close because they do not market daily. I am surprised by how many business owners I encounter who are not open to receive ideas about strengthening their brand and increasing their revenue. So many times a business owner get’s so wrapped up in the other aspects of the business that they forget the importance of marketing and advertising. Surprise, Surprise, Surprise if you are not marketing you are losing a large segment of the market as they are going those that are on the top of their mind. It is imperative to know your community and how to reach the potential customers/clients in your community. Knowing you target audience and how to reach them and have them do business with you is key.

In order to avoid putting the closed for business sign up permanently you need to develop a Unique Selling Proposition. It is important to set yourself apart from every other business in your industry. Think of business and what they became known for and then follow their model in your business. When you think of McDonald’s you think of The Big Mac, when you think of NIKE you think sneakers, when you think All State you think accident forgiveness. The key is having something that you are known for that others in your industry don’t have. Ask yourself what do I have that is proprietary to my business and how can it put me on the top of the mind of the consumer. Then ask yourself how will I market this Unique Selling Proposition.

The key to marketing is to build raving fans that will share your business with others. I remember working at Sinbad Sports back in 2016 and taking fliers to all the sports bars and speaking to General Mangers who allowed me to hand the fliers out to their patrons in return I allowed them to put fliers in the store. This allowed me to share a unique selling proposition as the sports store with all teams available. Another Unique Selling Proposition was the fact that the store had me as a knowledgeable employee able to answer questions while also promoting the store on social media. I remember during football season on Thursdays I would make my NFL Picks and post them on social media. I did this using different merchandise and showing my picks via video. At Sinbad Sports we also had items that you couldn’t find anywhere else thus I made it a point to feature them as well. I share this to emphasize the importance of marketing and engaging your staff in the process.

It is important to get to know your customers and to make them feel welcomed and important. When some one does business with you give them a reason to continue to do business with you. Do unique things like finding out their favorite food and then getting a gift card to a restaurant that serves that type of food to give to them the next time they come in. When you do things for your customers and they feel appreciated they will not only continue to do business with you they will share your business with others. Surprise, Surprise, Suprise, customer service is important. Remember they chose to do business with you so give them a reason to keep doing business with you and to recommend you to others.

Surprise, Surprise, Surprise without a structured advertising and marketing plan you will find yourself throwing good money after bad and eventually this takes a toll on your business as many times it leads to closing the business permanently. Sometimes there are other factors why a business closes however one of the most common reasons is lack of marketing. Marketing is very simple find the problem that your business solves and then promote your business to those seeking to solve that problem. Make sure you know your niche market and target your advertising and marketing to them so that you strengthen your brand and increase your revenue. Marketing should be done daily.

Surprise, Surprise, Surprise you can not have results if you are busy making excuses. I have heard so many times that oh business is slow I can’t afford to market. My answer is instead of complaining think of affordable ways to market. If you have some down time in your business hop on social media and invite people to do business with you by offering a special. When I worked at Celebrity Sports I would do videos and send them out and post them in groups. On some of the days doing this brought in a few people who told me I didn’t plan on coming y but I saw your video. On days that I wasn’t in the store I was out in the community finding people who liked sports or knew people who liked sports as a result I picked up a few regular customers. My Unique Selling Proposition was that I could do auctions on a consignment basis with non-profit organizations which helped them raise money while putting the store in front of the consumer so that when they needed something sports or pop culture related they though of Celebrity Sports 1st.

Surprise, Surprise, Surprise you need a knowledgeable marketing person who can build your brand and increase your revenue. You need someone who will be proactive and help you stay ahead of the curve so you are the leader in your industry not a follower. It is important for you to empower this person to make decisions. You will need someone who understand your business and has your best interest in mind. You will need someone that seeks and acts upon opportunities.

Avoid having to put this sign up by making marketing and advertising a priority.

Advertisement Ideas: Missing The Boat!!!

I am amazed about how people go about things in business that I think many are missing the boat. Today (3/6/2019) I went to a job fair to meet with the 2 large radio station companies in the market so I could leave them my demo cd. The first one I went to said oh we are sponsors of the event and I don’t know what to do with this. I responded it take it back to the station and give it to your program manager. She looked at me like I was speaking a foreign language then again to her maybe I was as this is South Florida after all. I walked away thinking this is a job fair and your company didn’t bring someone from human resources. I am a firm believer of you never know who is coming to your table or through your doors so be prepared for every case scenario. The other radio company had their director of traffic there who gladly took my demo tape and asked me to follow up on line. I even had the opportunity to give my demo tape to The Florida Panthers Human Resource Director. I share this as networking is a key component to being successful. When you put yourself out there you are going to meet people who can be of service and value to you while you can be of service and value to them. The key is to be prepared and have your people prepared so you don’t miss the boat.

Many times I call on businesses to support my charitable endeavors with The American Cancer Society Relay For Life and many times I encounter those that are missing the boat as they don’t understand the concept of cause marketing or they don’t want to hear how someone can be of service and value to them. Today (3/6/2019) after attending the job fair I stopped by a plaza to go business to business to promote The American Cancer Society Relay For Life and also collect donations. Most every business in the plaza was receptive however there was one that was a bit arrogant and non-receptive, Catering By Joel’s Place. This is the same business that I called a few weeks ago to get a quote for a party that I was hosting and he never returned my phone call. He stated I have been in business for 27 years and everything is by appointment. I told him then maybe he should keep his door locked and that he was leaving money on the table. He said I don’t need you telling me what I am doing. I said thank you and I left. As I walked out I thought wow here is another closed minded individual missing the boat for he didn’t even want to dialogue with me. I understand he doesn’t know me and doesn’t know about the 8000 people I reach on social media or all the events that I am involved in or people that I know that possibly could do business with him. His arrogance and lack of being open to listen now earned him a negative review and lost me as a potential customer. Remember that every conversation has opportunity and to not miss the boat by being arrogant or too busy to talk to someone.

I used to take my Grandmother, when she was alive, to Monti’s and the food was good. I was in the area yesterday (3/5/2019) promoting The American Cancer Society Relay For Life at about 10:45 AM figuring it was prep time for lunch i stopped in to see if they can help me. The 1st words out of the gentleman making pizza was I am too busy for this. Another gentleman came up and reluctantly gave me a dollar and told me to leave as they were too busy. I left thinking again another business that is making money but could be doing better if they weren’t missing the boat about being kind to anyone who comes through the doors. I share this with those who own businesses to make sure you are treating people who are coming into your place of business with respect as you never know who they might be and how they can either affect your business positively or negatively. I fully understand that I am coming into these businesses unannounced and uninvited however I have been doing fundraising this way for over 40 years and have have had much success. There is a huge value in engaging with people especially someone who knows and understand cause marketing.

If you are going to stop missing the boat you must go out and share who you are and what you do and why people should do business with you. You were born to be on the boat and have that boat reach its destination for success with you on board. Stop missing the boat and realize that everyone that you come in contact with can be of service and value to your business. Sometimes it is as easy as simple hitting the street and sharing your business or non-profit activities with others. Be bold and get on board your boat to success.

Advertisement Ideas: More Things That Make You Go Hmmm!!!

Advertisement Ideas: More Things That Make You Go HMMM!

I was scrolling through my social media feeds and I started to think if people spent less time on what politicians were doing and concentrated more time on building their business where they might be. This was one of the things that made me go hmmm!!! Over my 40 plus years of assisting non-profit organizations and for profit businesses in building their brand and increasing revenue I have encountered many people who have made me go hmm. Just the other day I was at an event and I offered to make announcements to help create a bit of a buzz at the event. Now anyone who knows me knows how great my voice is and how I can bring any event to life and create excitement and engage a crowd. I was told oh we have that covered. This made me go hmmm as I thought you have one of the best emcees in the area offering to help you with your event and you say no. Then there was the vendor who immediately said I am not interested which really made me go hmmm as I thought here you are selling spiritual jewelry and you have someone who has a spiritual blog www.the-spiritualawakening.com and who could have helped you to reach your desired target audience and you were closed off to even listening or engaging in a conversation. This made me go hmmm because I know that by engaging people you can build your brand and increase your revenue as you never know who that person may know or how they can help you. As you do business think about the moments you may be creating where people are going hmmm and as a result are not doing business with you and going down the block to your competitor. Continue reading Advertisement Ideas: More Things That Make You Go Hmmm!!!

Advertisement Ideas: Taking The Good With The Bad!!!

Today (8/31/2017) was another lesson earned about people and the fact that in business you are going to deal with people who say one thing and do another. When this happens you have a choice you can put up with it and accept it or you can simply say to bad so sad don’t let the door hit you where GOD split you. Today I was supposed to have a meeting with a perspective buyer for The University Of Miami Replica Championship Rings that I am selling. A gentleman by the name of Brian Goon, stated he wanted to purchase the rings through a Facebook message. I made arrangements to meet him today and sell him the rings he was a no-show. I sent a message and also left comment on Facebook to which he didn’t reply. I found this to be an example of the bad in people as I know I would have given the person the benefit of a reply even if I had changed my mind. This got me to thinking this is why people continue to struggle in their personal and professional life as they lack the common courtesy to treat people with respect. Guess who I won’t be doing business with in the future? After I got over the initial disappointment and the lack of professionalism that this gentleman showed I realized that not everyone understands that their action not only affect them but their actions affect others. I am sure I will sell the rings will sell as I am asking $100 and donating $50 to The American Cancer Society Relay For Life. Continue reading Advertisement Ideas: Taking The Good With The Bad!!!

Advertisement Ideas: One Oh Crap Ruins A Thousand Accolades!!!

Over the years I have come to learn that every interaction you have in a business is important for all it takes is one bad interaction to create unnecessary challenges for your business. I have come to learn that you never know who you may be interacting with and how they can positively or negatively impact t your business.

Yesterday (8/22/2017) I encountered a situation that got me to asking why the hate? Here I was reaching out to a business owner, Mike Artz of Collectables in Hobart, Indiana and this was his response via a Facebook. Wouldn’t it have made more sense for him to simply write thank you for reaching out to me I wish you much luck in your effort however at this time I am unable to support your project. Think about how you are responding to people and it will tell you why you may be struggling in your business. If this is how he responded to me how many other people has he responded to in this manner and how many of them have not done business with him and share their negative experience with others. In today’s marketplace it is imperative to be nice in all encounters so that people are moved to do business with you. At the end of the day the only thing that endures is your character.

I looked up his profile on Manta.com and buzzfile.com and saw he had $68,000 in annual sales so I can fully understand if he politely said no to supporting the effort to create a world with less cancer and more birthdays.

He obviously forgot the first adage of business that Kindness Counts. I simply did what I have been doing for over 40 years and asked a business owner for support of a charitable cause. I never expected this type of response. This only goes to show us that our marketplace needs to be taught compassion.

Mike Artz: WHY ARE YOU POSTING ON MY POST THE FOLLOWING

JDOGG: I was hoping that you could help me with an endeavor that I have undertaken to help those touched by cancer. I am The People Lead for The 2018 American Cancer Society Relay For Life of Sunrise. I am hosting POINTS FOR THE CURE FOOTBALL EDITION on November 12. I am doing this to honor the memory of my mother who was called home to GOD on July 5, 2012. I am seeking chance drawing items for this event. Www.relayforlife.org/sunriseflwill show you how we did in 2017. The shipping address is 9141 Sunrise Lakes Boulevard #102 Sunrise FL 33322. Thank you for supporting the effort to create a world with less cancer and more birthdays.

Mike Artz: what a tool that you had just become !!

JDOGG: I posted because I have reached out to others to support The American Cancer Society Relay For Life and POINTS FOR THE CURE FOOTBALL EDITION in this manner and have had much success.
I have found that when you support others they support you.
Already for 2018 I have hosted a Spirit Night at Tijuana Flats that raised $157.24. I hosted a Give Back Night at Bru’s Room that raised $168.90. The money raised funds research, education, advocacy, and services.

Mike Artz:whom gives a fuck !! you commented on my post!1 create your own post v/s slamming others. no wonder why you can not find a job!! you can’t follow rules!

JDOGG:I have a few gigs which are usually on the weekend so I was looking to work during the week. What I posted was not spam it was a simple request for your assistance to help those touched by cancer. In return you would have tapped into my network and possibly moved some more merchandise.

Mike Artz:i don’t give a fuck !! remove it from my for sale posts now!

it has not a damn thing to do with what i am selling !! its called phishing & scammin!

JDOGG:You can delete it. I wish you much success in your effort to sell your merchandise.

Mike Artz:fuck off !

get a job on your streeet corner!

you need medical help i will call 911 down in florida !

JDOGG: It is funny Mike that you have resorted to name calling and using profanity. Remember GOD LOVES A CHEERFUL GIVER. I wish you much success in your effort to sell your merchandise.

Mike Artz: sunrise florida

JDOGG:I have work that is very rewarding. I hope you have a great rest of the week filled with much peace, love, joy, and prosperity.

Mike Artz:go to hell & stop typing you cock sucker!

JDOGG:The Sunrise PD is a supporter of Relay For Life of Sunrise. Again I wish you much success in your effort to sell your merchandise. It is unfortunate that we couldn’t be of service and value to one another.

I share this with you because it seems as though hatred and bitterness has permeated the market place and civility has gone out the window. By the way you can call Mike at 219-942-2632 and let him know that he missed out on an opportunity to be aligned with someone who has a nice social media following and who promotes those who support his efforts to help those touched by cancer.

Now think about it the next time someone approaches you for support because you never know the reach that person has and how they can impact your business. In this case all the accolades that Mike Artz may have built up are gone because he will never see my business and those that read this article may think twice about doing business with him.

Image result for marketing and public Relations

As an experienced marketing and public relations consultant the 1st thing I teach my clients is to be kind in all that they do as you never know how that kindness will be returned. Imagine if Mike Artz had been kind in saying no I may have still recommended that my colleagues who collect sports and pop culture memorabilia contact him to see what he is selling. The lesson to take from today is that all it takes is one oh crap to ruin a thousand accolades.

Advertisement Ideas: Burn The Box!!!!

Advertisement Ideas: Burn The Box!!!

It is now time not only to think outside the box but to burn the box and release the contents that may be stopping you from maximizing your brand awareness and revenue. In the 40 years that I have been working with non-profit organizations and for profit businesses I have noticed something that those who struggle have in common and that is they get stuck in their ways and do not adapt. There is no reason today for anyone to struggle. The reason you may be struggling is that you allowed yourself to be caught in a way of thinking that hasn’t allowed you to move forward in a positive direction of your goals. I have heard so many times over the years that I don’t have money to advertise or I’ve tried everything and nothing is working. This mindset is what is keeping you trapped in the box and why you are falling short of your goals. It is time to burn the box and go from limiting beliefs to limitless beliefs.

It is time to put all of your limiting beliefs into a box and burn the box then spread the ashes as compost and then begin to change the way you go about doing things. When you think you don’t have money to advertise you need to turn that into I will find affordable and effective advertising methods. I recently came into 19 boxes of books from assorted genres as a result f a death in my family. Instead of saying oh I don’t have the money to advertise theses books I found some free resources like sell and trade groups on social media and started posting photos of the books. I also decided to donate 50% of all book sales to The American Cancer Society Relay For Life Of Sunrise. As a result I sold 4 books today (7/15/17). I still have a condo that looks like a used book store but I am finding ways to let people know about the books and as a result I am moving the books and helping a cause that I believe in while also turning inventory into cash. When you burn the box and release the stinking thinking that is stopping you from manifesting the life that you want you will find that you begin to attract more peace, love, joy, and prosperity into your life. It all comes down to having the proper mindset when it comes to raising funds for charity or running your own business. Continue reading Advertisement Ideas: Burn The Box!!!!

Advertisement Ideas: Become A Message Bomber!!!!

Advertisement Ideas:Become A Message Bomber!

As we celebrate our freedom to take advantage of the opportunities that The United States Of America provides us today (7/4/2017) you can become a message bomber as you advertise your business. Imagine going to a 4th of July event and handing out patriotic CDS with the words courtesy of ___________ with your contact information and website on them. You could also find events where you could have a booth or hang a banner that puts you in front of a large audience that has potential clients/customers attending. It is time for you to become a message bomber and make sure you have marketing/advertising material where ever you go as you never know who you might meet and how you can be of service and value to them or how they can be of value and service to you. The idea is simple be proactive with your advertising/marketing and become a message bomber so that people will be enticed to purchase your products or services. Imagine you all you can do to tie promotions into holidays such as 4th of July you can take items that are normally $20 and mark them down to $17.76 for 4th of July week. The possibilities are endless if you use some creativity.
One way to become a message bomber is to do a salute to the troops promotion and get the word out that you are donating a portion of all your sales to organizations that support servicemen and servicewomen. You can advertise that you are giving discounts to all military men and women and their families. You can find ways to support veteran’s organizations and include what you are doing in your advertising/marketing campaigns. You can even give everyone a free American Flag with purchase while your supplies last. In tying in the holiday theme and planning out a strong marketing/advertising strategy you will see that you strengthen your brand awareness and increase your revenue. Continue reading Advertisement Ideas: Become A Message Bomber!!!!

Advertisement Ideas: Why People Suck!!!

As someone who is committed to being of service and value to others I have come to realize that most people suck. The answer why most people suck is that they feel entitled and have lost respect for those around them. I have come into contact with many people who simply suck the literal positivism right out of your soul as they will make arrangements with you and then not show up. When they are called out about it will say oh I forgot or something came up. These same people will then wonder why what they are doing in their personal, professional, and spiritual life is not working. I recently offered someone an opportunity to have items at no charge for them to use in their non-profit endeavors they said oh I will meet you at a certain time and a certain place. I showed up and waited for 2 hours and then left and messaged them only to get the response of oh I forgot. How do you forget when I spoke to you an hour before we were supposed to meet? How about having to chase people down for money they owe for services that you performed. I have had a couple of people even not pay me claiming we didn’t have an agreement. Come on people what happened to being impeccable with your word?

I am generally an even keel very positive person but there have been situations that have arisen that make me go from Mr. Nice Guy to Bat Shit Crazy. I go out of my way to be of value and service and people don’t show up or people make promises and don’t keep them. I have seen this in business many times and it is always amazing to me how the other party want to make excuses and point the blame to the other party. Come on people what has happened to accountability? I recently offered someone items for their incentive program and I gave them 120 days to connect with me and they used the I was so busy excuse stating that during the week they didn’t get home until 8 PM and that on the weekend they were working 12 hour days. I felt bad that this person had to work 2 jobs but I was the one offering the items and I chose to offer them to this person first. As a result of this person being an excuse maker I gave the items to another organization. I have realized that most people suck and that it doesn’t pay to be nice so guess what when I get items that could help others and spread the concept of positivism I will use them for my endeavors and if people are serious about getting assistance from me they know where to find me.

I have been involved in business and non-profit endeavors for over 40 years and in my case I have had some good experiences but I have also had some bad experiences. Perhaps the bad experiences are a result of me being too nice and allowing people to get away with certain behaviors. It could be that people suck sometimes and fail to realize what I am offering them and how they can take what I offer and improve their personal, professional, and spiritual life. Like for example today I am at Starbucks with 3 John Cena Hats and 3 John Cena Wrist Band and Head Band Sets for a lady who run’s a non-profit and was looking for items for her fundraiser. She direct messaged me that she would be here, well she hasn’t shown up yet. Another woman was supposed to come by and get a printer and a gift I have for her son and she hasn’t shown up. This is why I have come to the conclusion that people suck sometime. I am trying to do good deeds and you leave me hanging then wonder why I don’t support your charity or do business with you any longer. Come on people look at yourself and your actions. I’m sorry with an excuse doesn’t cut it when I am the one going out of my way to help you and do something nice for you.

I have given people so many opportunities to maximize their message and increase their revenue only to see that they suck. When I had a TV Show, The Anything Bucket, which aired on www.wrpbitv.com I would book guests and offer them a chance to buy their clip of the interview. many of my guests were very good and purchased their clips understanding that when they bought the clip they were helping me monetarily while also helping their business. Then there were those who didn’t show or said they were going to buy the clip and did not. Did they not realize that me being a host and selling the clips was a revenue stream for me? It was at that time that I decided to help those who respected me and would support me and to leave the people who suck behind. Unfortunately we have become a society of people who are using the what is in it for me mentality instead of how every party can benefit from the interaction.

It is now time to turn the page and to remove people who suck!!!