ADVERTISEMENT IDEAS: 10 Ways To Drive People to Your Business

Advertisement Ideas: 10 Ways to Drive People to Your Business

I am often asked by people I work with doing promotions and media relations, JDOGG How can I drive more people to my business? I usually answer by being creative and proactive in all your marketing. Look at the photos and you will notice that the website is prominently displayed as well as the location logo. Many times using a good-looking man or woman to promote your product works and drives business and increases sales. The following ways will help you drive people to do business with you.

10: Host a Charity Drive at Your Location– Skyline Chili in Sunrise, FL does many fundraisers for several causes and as a result gets publicity and also sees a peek in their business. This was on their website for an event done in April:

HOURS OF 10 am – 8 pm Located between Sunset Strip and Oakland Park, across from Home Depot. Continue reading ADVERTISEMENT IDEAS: 10 Ways To Drive People to Your Business

Advertisement Ideas: How To Create Multiple Revenue Streams

Advertisement Ideas: Creating Multiple Revenue Streams

I am often asked JDOGG How do you always seem to have enough money for what you want? The answer is simple I have created several ways to generate revenue. In todays economy it is important to have diversify and have many streams that produce revenue. There are several ways to create multiple revenue streams, some of them are:

1: Do a skills inventory coupled with your assets and your passion, then answer the question what problem or challenge can this solve and how can it be monetized. An example of this is an elderly women who was living on her social security check and barely making it each month. She looked inside herself and knew she was an excellent typist, she owned a fairly new computer with an up to date word processing program, she lived near a college and she began to put up fliers Bea’s Typing Service you write I type $5 per page call_______________. After a few months she began to get many clients from the college and was able to supplement her income not to worry about whether or not their would be enough money to make it. During the summer she would approach local professionals to see if they had any typing/word processing needs and would pick up more clients. Continue reading Advertisement Ideas: How To Create Multiple Revenue Streams

Advertisement Ideas: How To Use Testimonials Properly

Jonathan JDOGG Lederman uses a video to express a marketing tip while also promoting his blogs.

Advertisement Ideas: How to Use Video Testimonials

This is an example of a testimonial that was done by someone I worked with helping her to receive media coverage. Since the taping of this testimonial, Barbara has used my services on several occasions and each time makes the comment “When I have enough money I want to hire you full-time. You may be asking well you have a video testimonial how is it helping your business? It is helping my business as I am able to post it on my youtube channel www.youtube.com/jdogglederman, I am able to share on Facebook, www.facebook.com/jdogglederman, and at twitter, @jdogglederman. When you have video testimonials you can use them to build your credibility. One way is to use them effectively when doing a presentation at an event and you want people to sign-up for a workshop or to hire you for one on one projects. You can use the testimonials at a trade show by having an endless loop of 4-6 to show visitors to your booth. When you have a testimonial you can use it to build people’s trust. Remember people do business with people they know, like, and trust. People will hear and see what people are saying and be compelled to hire you for your services.

A few keys to remember are:

1: Make the video seem scriptless.

2: Make it seem that the person is genuine and coming from the heart

3: Use the video effectively by annotating it with your web site or phone number- The above still needs to be edited.

4: Share the testimonial whenever and wherever possible

5: You can never have enough testimonials so find all your satisfied clients and record them. Continue reading Advertisement Ideas: How To Use Testimonials Properly

Advertisement Ideas: How To Pay It Forward

When I do consultations with businesses I am often asked how can I pay it forward. I usually answer find a charitable cause that you are passionate about and research programs that you can participate in and then create a marketing strategy that will promote how you are paying it forward. One of the charitable causes I am involved with is The American Cancer Society Relay for Life in which I participate annually, this year my website that you can visit to make donations is http://main.acsevents.org/goto/jdogg1. I mention this as I use my involvement in this cause to garner free publicity for my business. Last year I wrote an article JDOGG Barks to Assist Cancer Patients, this article appeared in several local newspapers, and on many radio station web sites as a result of paying it forward I was able to garner a few emcee bookings. Continue reading Advertisement Ideas: How To Pay It Forward